Wednesday, March 28, 2007

Google AdSense and Adwords

Adwords : Google's advertising network, where advertisers can pay a certain amount for each click. You can setup how much you want to spend per day on advertising, and create several custom text ads, which will rotate through the search engine results and/or content pages as well.


Google AdSense is the program that can give you advertising revenue from each page on your website—with a minimal investment in time and no additional resources.
AdSense delivers relevant text and image ads that are precisely targeted to your site and your site content. And when you add a Google search box to your site, AdSense delivers relevant text ads that are targeted to the Google search results pages generated by your visitors’ search request.

source : www.organicseo.org

Posted by Peter at 08:45:29 | Permanent Link | Comments (0) |

Wednesday, March 21, 2007

What are meta tags ?

What are meta tags? They are information inserted into the "head" area of your web pages. Other than the title tag (explained below), information in the head area of your web pages is not seen by those viewing your pages in browsers.


The meta description tag allows you to influence the description of your page in the crawlers that support the tag .

The meta keywords tag allows you to provide additional text for crawler-based search engines to index along with your body copy.
The meta keywords tag is sometimes useful as a way to reinforce the terms you think a page is important for ON THE FEW CRAWLERS THAT SUPPORT IT.
Meta keywords tag include up to 25 words or phrases, with each word or phrase separated by commas.

Meta Robots Tag : This lets you specify that a particular page should NOT be indexed by a search engine.

source:http://searchenginewatch.com

Posted by Peter at 06:52:27 | Permanent Link | Comments (0) |

Frame Sites

Frame Sites :

Those sites which have the similar URL for each and every page of the site , only the content i.e. frames differ .
In reality , one should not link with such sites' resource pages as only homepage of such sites is only cached in google .

Posted by Peter at 06:46:06 | Permanent Link | Comments (0) |

Tuesday, March 13, 2007

PLR - Private Label Rights articles

PLR stands for private label rights articles. PLR gives you the ownership of a written work that you didn’t write. PLR often gives you the copyright, the ability to modify, combine, and take apart a written product.

You can sell any new product that you create from the original source and retain all of the profits. You can sell the original source, you can combine it with other information to create a unique product, you can even add audio and video completely enhancing the product and increasing the price at the same time.

 source : http://www.ezinearticles.com/

Posted by Peter at 04:17:37 | Permanent Link | Comments (0) |

Tuesday, March 06, 2007

Google Bombing

A Google bomb or Google wash is an attempt to influence the ranking of a given site in results returned by the Google search engine. Due to the way that Google's PageRank algorithm works, a website will be ranked higher if the sites that link to that page all use consistent anchor text. Googlebomb is used both as a verb and a noun.

For example, if a user registers many domains and all of them link to a main site with the text "... is a living legend" then searching for "living legend" on Google will return the main site higher in the ranking, even if the phrase "living legend" doesn't appear on the main site. A common means of exploiting this is through weblogs, where although the entry may disappear from the main page quickly, the short-term effects of a link can dramatically affect the ranking of a given site. Empirical results indicate that it does not take a large number of websites to achieve a Googlebomb. The effect has been achieved with only a handful of dedicated weblogs.



    1 (shoes)    <--->      2 (loan)
                                           is topping the google chart for keyword "shoes" only because of link with site 1.
                

 

source : http://www.linksandlaw.com/technicalbackground-google-bombing.htm

Posted by Peter at 03:56:36 | Permanent Link | Comments (0) |